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March 23, 2010

Addy Awards 2010

Filed under: Awards and Recognition,Featured — Admin @ 11:13 pm
Industry Self Promotion
Industry Self Promotion – Simpsons Printing Green Brochure

Sales Promotion - Grizzly Creek Drink Menu

Collateral Material - Cornerstone Rescue Mission Annual Report

Golden West Annual Report

Simpsons Printing received 3 ADDY Awards for advertising creative excellence at the 2010 Black Hills Advertising Federation awards banquet. This year Simpsons Printing received one Gold ADDY Award and two Silver ADDY Awards.

The Gold ADDY Award for Industry Self-Promotion was designed as a self promotion for Simpsons Printing. The Silver ADDY Award for Sales Promotion was designed for Grizzly Creek restaurant to serve as drink menus. The second Silver ADDY Award was for Collateral Material and designed for The Cornerstone Rescue Mission as their Annual Report.

Simpsons Printing also received credit for a Gold ADDY Award presented to Golden West for their Annual Report.

To check out more winners and more information about the Black Hills Advertising Federation visit their website.

What are the ADDYs?

The ADDYs are the advertising industry’s largest and most representative competition, attracting over 50,000 entries every year in local ADDY competitions. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising.

Conducted annually by the American Advertising Federation (AAF), the local ADDY Awards is the first of a three-tiered, national competition. Concurrently, all across the country, local entrants vie for recognition as the very best in their markets. At the second tier, local winners compete against other winners in one of 14 District competitions. District winners are then forwarded to the third tier, the National ADDY Awards competition. Entry in your local ADDY competition is the first step toward winning a National ADDY.

A scoring process in which a panel of judges evaluates all creative dimensions of every entry effects selection of the most creative entry in each category. In each category, a GOLD ADDY is recognition of the highest level of creative excellence and is judged to be superior to all other entries in the competition. Entries that are also considered outstanding and worthy of recognition receive SILVER ADDYs.

February 5, 2010

Be a Winner!

Filed under: In the Community,Promos — Admin @ 8:11 pm

Reach out to thousands of customers with your advertisement & support South Dakota High School Sports Activities!

Coming soon to Rapid City!

State ‘AA’ Boys Basketball Tournament on March 18-20

The deadline date for placing an ad in the Basketball program is March 9th.

Use promo code RUSH to be entered into the drawing for 6 Rush Hockey tickets.

For more information, contact Julie @ Simpson’s Printing:Phone: 605-342-0979
Fax: 605-342-2053

She would be happy to send out the information needed
or to answer any questions you may have.

December 16, 2009

Sharing The Gift

Filed under: Featured,In the Community — Admin @ 12:26 am

This Christmas season the Simpsons Printing family participated in two programs in the community to help others in need. The first was the Cornerstone Mission Coats For Christmas drive to help fight poverty by Sharing The Gift of Warmth. If your interested in in more information or giving a hand check out the Cornerstone Mission or this blog.

Cornerstone Mission Coat Drive

The second opportunity for the Simpsons Printing family was in participation with the Salvation Army Angel Tree program. A lot of toys were donated this year that ranged from cars and trucks to dolls and art supplies. The Angel Giving Tree helps many children have a very happy and merry Christmas!

Toys For Tots

September 22, 2009

How well do you see color?

Filed under: Activities,Prepress — Admin @ 9:27 pm

FACT: 1 out of 255 women and 1 out of 12 men have some form of color vision deficiency.

Take the online color challenge, based on the official FM100 Hue Test by X-Rite.

Take the online color challenge

August 24, 2009

Team South Dakota – Great Job!

Filed under: In the Community — Admin @ 8:23 pm
Team SD

Team SD

Many were awaiting the arrival of Gary Haven, Lisa Gustin, Andrew Busse and Eric Hansen, of Team South Dakota, Saturday night.

Hundreds of people watched and cheered as Team South Dakota, all from Rapid City rolled into Memorial Park on their mountain bikes and crossed the finish-line. The roar of the crowd signaled the completion of the Primal Quest Badlands 2009 endurance race.

This race is noted as the most challenging endurance race in the world. The course weaved its way through the Black Hills covering a distance of 600 miles. The teams took part in mountain biking, hiking, swimming, paddling, caving and rock climbing across South Dakota’s Black Hills and Badlands.

Team South Dakota became famous throughout the challenging week as locals became inspired by their efforts. A large group of bike riders ushered them into Rapid City for the final miles. Also, a caravan of cars followed in excitement as they descended down Moon Meadows and Sheridan Lake Road. Truly a special day in the Black Hills and Rapid City.

Simpsons Printing felt special need to show our appreciation to Team South Dakota by providing the finish-line poster for family members to hold while bringing in there team.

Thank you Gary, Lisa, Andrew and Eric for letting us be a part.

If you missed out on the Primal Quest Badlands 2009 take a look at the Primal Quest Photo stream on Flickr.

August 6, 2009

The Secret to Banishing Bad Print Jobs and Correctly Making a PDF

Filed under: Featured,File Prep,Prepress — Admin @ 4:12 pm

What exactly makes a “print quality” PDF? As it relates to print production and your printed piece, a quality PDF contains all of the necessary items to print a job successfully on press, giving you the best results possible.
(more…)

June 10, 2009

Simpsons Shines at Advertising Awards

Filed under: Awards and Recognition,Videos — Admin @ 4:40 pm
Sales Promotion - Sales Kit Gold Award

Sales Promotion - Sales Kit Gold Award

Dan and Kathy Simpson, co-owners of Simpsons Printing, had quite the night on May 7, 2009. With over 140 members of the local advertising and print community in attendance, the Black Hills Advertising Federation presented its 2009 Black Hills Advertising Awards for creative excellence at the Ramkota Convention Center in Rapid City. The event serves to salute those who have made outstanding achievements locally in the realms of advertising and marketing in the past year. Dan and Kathy were the proud recipients of this year’s Silver Medal Award. This award is given to a member(s) of the community that has made remarkable contributions to advertising and has been active in furthering the industry’s standards. Recognized by the American Advertising Federation and the Black Hills Advertising Federation as the highest honor bestowed upon a practitioner by their peers, the Silver Medal Award is quite the acknowledgment indeed. Special note was also made of Simpsons’ dedication to the local community through continuing to provide quality work for numerous non-profit organizations and events. With over 40 years of pushing the envelope in the realms of printing quality and community compassion here at Simpsons, Dan and Kathy met this recognition with abundant joy and thanks.

In addition to this honor, the pre-press/creative design department at Simpsons was bestowed the Sales Promotion – Sales Kit Gold Award for their work on the IMPACT – Stewardship Campaign. Of all the entries submitted into competition, only 15 Gold winners and 25 Silver winners were presented. The Federation judged entries based on originality, composition, creativity and end result. Such an award serves as a testament to the ingenuity and professional caliber of our design department here at Simpsons. A big thank you goes out to all involved with this year’s Black Hills Advertising Awards for such a successful and memorable evening.

Watch the video below to experience how 40 plus years of dedication to the community has made a difference.
(due to the length please give the video a few moments to start.

May 19, 2009

Platemaking at the Chicago Tribune – 1937

Filed under: Printing History — Admin @ 8:09 pm

A lot has changed in the printing industry since the 1930′s.

An interesting note in this video is the reference to Dragon’s Blood. Although Dragon’s Blood has several different sources and several different uses, this consignment was to be used in photoengraving. Photoengraving is the act of taking a flat copper, zinc or magnesium plate, burning an image on it, and then etching the plate with chemicals to eat away the unwanted portions of the plate material. This would leave a raised area on the plate that would be inked and printed from.

Dragon’s Blood is acid resistant, and is used to reinforce the coating that the engraving plates have on them. This photo sensitive coating is exposed to a bright light, and any imperfections in the plate are touched up with Dragon’s Blood before they are etched.

Watch the video below to see what life was like for a printer during that time in history.

Platemaking at the Tribune

May 4, 2009

Dan Simpson interview on KNBN News Center 1

Filed under: Awards and Recognition,Videos — Admin @ 8:17 pm

Dan Simpson owner of Simpsons Printing in Rapid City, South Dakota is interviewed by KNBN News Center 1 because of the U.S. Small Business Administration’s 2008 Region VIn Jeffrey Butland Family-Owned Business of the Year Award he received. Watch the video to see what aired on the nightly news program.

March 15, 2009

Mount Rushmore History Association Book Wins Awards

Filed under: Awards and Recognition,Featured — Admin @ 8:48 pm

The Mount Rushmore History Association (MRHA) proudly announces that two of their self-published titles have won national book awards.

Mount Rushmore’s Hall of Records won the Association of Partners for Public Lands (APPL) 2009 APPL Media & Partnership Award in the General Interest Publication category. The awards ceremony was held in March. Written by South Dakota native Paul Higbee, this book was first published in 1998 and was redesigned in 2008. It was printed by Simpson’s Printing of Rapid City. The APPL Media & Partnership Awards program recognizes the outstanding contributions made by not-for-profit partners through essential materials that interpret our nation’s parks, refuges, monuments, forests, lakes, open spaces and historic places.

As a committee of the Mount Rushmore National Memorial Society, MRHA’s mission is to support and assist the National Park Service with educational, historical and interpretive activities at Mount Rushmore National Memorial. As a 501 ( c ) 3 nonprofit organization, the MRHA raises funds for the park through their three bookstores at the memorial, an audio tour outlet, membership program and publishing department.